Monday, 28 October 2013

Digital Marketing


 Digital Marketing


Digital Marketing is a marketing of electronics device such us computers, laptops, smart phones or digital device engage with customers or business. Internet marketing is a major component of Digital Marketing.
Digital marketing is helpful for highly growth or development of any organisation with the help of email, message distributing or social networking sites.
Basically digital marketing promote the brand or product of  the the organisation, it use radio, television, Internet, mobile or any type which connect with the user thinking. so user can easily find about that product or service.
Digital Marketing is not fully depend on Internet due to unavailability of Internet on other place so it use mobile phones, display or banner ads, SMS/MMS or digital outdoor.





Digital Marketing in Web Traffic


Digital marketing gives best position to your website from web traffic. It takes more user on your website. It will promote your website  with the help of social media, email marketing, or bulk SMS distribution. It helps to improve your business in this heavy competition market. Digital marking includes search engine optimization or social media optimization, Internet Marketing or many more. it will increase the visibility of your  website from crowd of Internet.




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Wednesday, 2 October 2013

Hummingbird Alogrithm

   

                                         Hummingbird Algorithm 

                                                                          The Biggest Change in Google  Algorithm
                              
                          So Now we are here with the Biggest change of Google Algorithm. Google first search results ranking algorithm Google panda in February 2011. which is mainly for lower the rank of 'low-quality sites' or 'thin sites' and return higher-quality sites near the top of the search results. And then Google panda new Update Came in picture in the form of Google penguin Algorithm in  April 24, 2012. And Now the Biggest Change of 12 years ie; Google Hummingbird Algorithm on 27th September 2013.

                          Hummingbird Algorithm is the new Google Algorithm by Google. September 27 is Google's official birthday, making Google 15 years old. To celebrate their 15th birthday, Google launched a new "Hummingbird" Algorithm, claiming that google search can be a more human way to interact with users and provide a more direct answer.

                          Google Inc has overhauled its search algorithm, the foundation of the internet's dominant search engine, to better cope with the longer, more complex queries it has been getting from web users. Amit Singhal , Senior vice president of search, told reporters on Thursday that the company launched its latest "Hummingbird" algorithm about a month ago and that it currently affects 90 percent of worldwide searchers via Google. Google is trying to keep pace with the evaluation of internet usage. As search queries get more complicated, traditional "Boolean" or keyword-based systems begin deteriorating because of the need to match concepts and meaning in addition to words.  "Hummingbird" is the company's effort to match the meaning of queries with that of documents on the Internet, said Singhal from the Menlo Park garage where Google founders Larry page and Sergey Brin conceived their now-ubiquitous search engine. "Remember what is was like to search in 1998? you'd sit down and boot up your bulky computer, dial up on your squawky modem, type in some keywords, and get 10 blue links to websites that had those words," Singhal wrote in a separate blogspot.